“Strong People Are
Harder To Kill”
That’s the message delivered in an April 2015 podcast by Ben
Greenfield*, a renowned fitness trainer, coach, and author. I listen to all of Ben’s podcasts, and he’s constantly
testing new life hacks to gain an edge. Ben
spent time with a group of arguably the toughest people in the world – Navy Seals
– to learn about how they train and achieve success. Iron sharpens iron
It is hard to find a group that is collectively and
individually stronger, faster, and smarter than Navy Seals. They have to be prepared for almost any
imaginable obstacle, and almost always come out ahead. In
most situations, their balanced and diverse training will simply out-duel any
competition they face. They are at the top of the food chain because
not because they are specifically smarter, faster, or stronger, but rather,
they are superior at training to be harder to kill.
Well-rounded preparation
changes everything
You will be hard-pressed to find anyone who can compete with
a Navy Seal. That being said, I believe
we can learn a thing or two from how they prepare. We face regular moments of truth that
separate us from our competition. Our
jobs and responsibilities are far different from the Navy Seal, but I argue we
often take for granted the complexity of the battles we face every day.
Take a presentation at work as an example. We often think that content is the key, but in
truth there are many obstacles that may impact the success of your
presentation. Are you a skilled
presenter? Do you project a sound
image? Are you agile enough to adapt on
the fly? What if your time slot was cut
in half? How will you address objections
that could derail your presentation? A
person armed with great content, but not prepared for the other obstacles, would
ultimately not see the success they had hoped for. Like the Navy Seal heading into combat, you need
to be ready for anything, and you have to rely on your preparation to achieve
success.![]() |
| A Tough Mudder race is a humbling and valuable experience. |
Success is a process, not an event
This is where training and preparation come into play. To be a great presenter you need to invest in
your body of work – including your ability to create content, but to be the
best at delivering it, understanding how your audience perceives you and your
message, how you adapt to your environment, how you defend and overcome
obstacles, and how you maintain composure in a world of chaos. All of those skills take separate and
distinct work, refinement, and practice.
Finding ways to develop these skills requires us to often branch out,
try new things, and get out of our comfort zones. You may find these volunteering, coordinating
an industry event, or joining your local Toastmasters chapter. Bringing them all together can be the
difference between winning and losing. Mentally
and physically, you want to be harder to kill in the conference room, too. What do you need to do to be tougher in your
everyday job?
It’s easy to lose touch with many of our basic ancestral skills. We are fortunate – we don’t wake up in the
morning and think about how we are going to simply survive the day. Lost in the exercise, however, is realizing
how to interpret our own personal definition of survival. Whether it is making the big sale, or
striving for that next promotion, it will take more than mastery of a singular
skill to be successful, and that takes continual development and practice. We rarely face the life-and-death
consequences that Navy Seals deal with, but we can learn from their preparation
and focus to be “tougher to kill” in what matters most to us.
* I want to give credit where credit is due… you can find
more great articles and ideas from Ben Greenfield at http://www.bengreenfieldfitness.com/articles/

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